Posts by Alex Alcantara
Designing the Moment: 5 Ways Presentation Strategy is Evolving
When was the last time your presentation actually made your audience lean in? Today‘s leaders don‘t just deliver data—they deliver an experience. Here‘s how presentation design is evolving in 2026—and what your next deck might be missing. Immersive visual storytelling is completely redefining how leaders capture and hold an audience‘s attention—and I‘m here for it!…
Read MoreA Letter to a Young Creative Who’s Just Getting Started
Dear Creative, You might be reading this with a half-finished idea open in another tab, or perhaps a presentation you’ve revised multiple times but still don’t love. You might also feel a silent fear that everyone else knows something you don’t. First, let me say this: that feeling never fully goes away. It’s not a…
Read MorePresentation Cheer: It’s Not Just for Whoville
Presentation cheer has nothing to do with tinsel, glitter, or seasonal slide templates. It is not a holiday-only phenomenon. It does not require a themed font. And it definitely does not come from adding one more slide at the end “just in case.” Presentation cheer shows up when a deck actually works. When the story…
Read MoreHow to Turn a PowerPoint into a Video (Without Losing Your Sanity).
If you’ve ever wondered whether PowerPoint is just for slides… the answer is: yes. And also absolutely not. PowerPoint is, quietly, one of the most accessible video-creation tools sitting on your desktop. No fancy converters, no extra apps, no budget approvals required. And while R+C is (very deliberately) not in the business of producing video…
Read MoreSlide of Terror: The Deck That Wouldn’t End
A Presentation Horror Story (and How to Escape It). The lights dim. The room settles. Someone clears their throat. Slide 1 appears. Then 2. Then 3… By Slide 47, no one remembers what year it is. We’ve all been there — trapped in a meeting that refuses to end, tethered to a presentation that keeps…
Read MoreOur Design Process
The Design Process from Start to Finish. What it’s like to work with Ruby + Citrine. Choosing to work with a professional designer is one thing; however, choosing which design agency to work with can be more difficult. While you can take a look-see through our portfolio, often it’s helpful for potential clients to understand…
Read MoreHow to send large PPT files without frustration
It’s not you. Your email platform of choice doesn’t hate you. It’s the size of your PowerPoint presentation. If you have ever tried to send a PowerPoint presentation by email, you’ve likely encountered that pesky “file too large” error message. This is Sending PowerPoint via Email 101 Strap in. We’re talking about: Why PowerPoint Files…
Read MoreKey Strategies for Women-Owned Startups in the Competitive Design and Presentation Industry
Launching and growing a women-owned business in the fast-paced design and presentation industry demands creativity, resilience, and a well-thought-out strategy. Women entrepreneurs face unique challenges such as breaking into established markets and building credibility, but they also have the opportunity to innovate and stand out. At Ruby + Citrine, we’ve experienced firsthand how blending passion…
Read MoreAI Can’t Replace Us: Why Human Expertise Still Wins in Presentation Design
It’s astonishing to me just how many calls I get lately from people asking, “Can’t AI just do this?” And I get it—AI tools are evolving fast, and they’re great for quick, one-off tasks. But let me cut to the chase: when it comes to presentation design? AI isn’t going to give you the results…
Read MoreCelebrating 5 Years of Ruby + Citrine LLC
Five years ago, we dreamed of creating something extraordinary—a space where creativity, collaboration, and excellence could converge to produce meaningful work. Today, as a multi-faceted design agency specializing in Presentation design, we’re thrilled to celebrate five incredible years of Ruby + Citrine LLC.
Read More